Apple's 'Netflix for news' faces publisher resistance over revenue split terms

Oscar Cross
February 14, 2019

According to the report, the event will take place on Monday, March 25 and will be held at Apple's Steve Jobs Theater on the Apple Park Campus.

Apple doesn't typically hold more than one spring media event, though it could this year. Apple also recently confirmed to The Canadian Press that publishers would be able to sell subscriptions through Apple News in Canada, but declined on going into specifics.

We've seen endless reports over the past year suggesting that Apple wants to bundle together magazine and newspaper subscriptions into a monthly plan. It will reportedly blend those titles with its own original content as the company looks to shore up revenue amid declining iPhone sales and competition for screen time from other digital giants. The Apple News subscription service is said to be the biggest highlight of the event, even as the company is running to resistance from larger publishers over the proposed financial terms.

According to the report, both the New York Times and the Washington Post have rejected deals because the terms are too poor.

Apple Inc is planning to integrate its acquired app Texture into Apple News to start its news subscription service.


We've heard the date of 29 March before, but in our estimations we also think that it is likely Apple will host the event closer that date, with a much leaner pre-order period.

We spoke to expert analyst Dan Ives, of Wedbush Securities, who said he thinks rumors of a news service launch are true - but fresh gadgets could also be on the way soon. Apple is trying to boost its revenue from services, and its next major introduction is expected to be a paid news subscription through the Apple News app on iOS. But apparently, this will not be the case, and instead of a hardware piece, the company will be introducing a new service.

On the other hand, you probably shouldn't expect any physical products to be unveiled at the event.

Reuters and CNBC today have reported that the new venture would offer customers an experience featuring subscription offerings from the likes of CBS, Starz, Viacom and possibly HBO.

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